No More Kindles At Walmart

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Wal-Mart confirmed the retail giant will no longer sell Amazon products beyond the inventory and purchase commitments already made.

“Our customers trust us to provide a broad assortment of products at everyday low prices, and we approach every merchandising decision through this lens. We will continue to offer our customers a broad assortment of tablets, eReaders and accessories at a variety of great price points. This decision is consistent with our overall merchandising strategy,” Wal-Mart spokeswoman Sarah Spencer.

A website search of Walmart and Sam’s Club showed the retailer continues to to sell products such as Apple Inc’s iPad tablets and the Barnes & Noble Nook.

Searches for “Kindle” on Thursday brought up accessories used with the Kindle, as well as e-readers and tablets from other companies.

The decision to discontinue Kindle was made public Wednesday when store managers were notified by an internal memo.

Wal-Mart is the second large retailer to recently can Amazon products, following competitor Target’s lead with a similar announcement last month. Analysts say it’s not surprising to see big box competitors sever ties with the Kindle product as the product margins Amazon has to work with don’t allow much discounting for the other retailers.

The see more, read the original story at The City Wire.