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Bobby joined the 5NEWS team in 2012 and has more than a decade of experience covering sports in Arkansas in print, radio and in television. He was promoted to Sports Director in August on 2015.

Bobby is a graduate of both Roland High School and the University of Central Arkansas. He acquired a degree in mass communications with an emphasis in television and was also a member of the Bears football team.

Not everyone gets to do what they love for a living but Bobby is doing just that, reporting on sports.

If he’s not doing “research” at an area sporting event, Bobby can be found at a local golf course or being a professional man of leisure.

Give Bobby a follow on Twitter @5NEWSBobby or send him story idea to bobby.swofford@kfsm.com

Recent Articles
  • Bielema Storey

    Bielema Looks Toward Future Of Arkansas Football

    Bielema looks to the future quarterbacks and the importance of a strong running game to help his signal callers

  • Brian Schlinker

    Schlinker Takes Over Lavaca Football Program

    School's defensive coordinator takes over after Headley steps down

  • houston kennedy

    Kennedy Rejuvenates Career At Carl Albert

    Greenwood native transfers to Vikings' program and leads potent offense

  • Bret Bielema

    Exclusive Interview With Bret Bielema – Part 3

    In part three of our one-on-one interview with Arkansas coach Bret Bielema, he talks quarterback Brandon Allen and why the fifth year senior is ready to make the leap to become an elite SEC quarterback. Catch part two where Bielema talking how the Hogs will replace key starters on defense here. Catch part one where Bielema goes step by step on how he has changed the culture of the Arkansas football program here. Q: Having a fifth year senior at […]

  • miss state

    Arkansas Drops Series Finale To Dogs

    Arkansas leaves bases loaded twice as Mississippi State holds on for 2-1 win

  • arkansas baseball ots left

    Arkansas Takes Fifth Straight SEC Series

    McAfee drives in three as Arkansas wins another SEC series

  • walker

    Offense Shines For Hogs In Red-White Game

    Walkers runs up nearly 200 yards as focal back in annual spring game

  • Bryson May

    Alma Hosts State Weightlifting Championships

    More than 400 athletes fill Dyer Arena in hopes of strong man titles

  • Bret Bielema

    Exclusive Interview With Bret Bielema- Part 2

    Q: The loss of Trey Flowers and Darius Philon, how big of a jolt was that and how tough was that to take? A: As a coach you don’t worry about what's not here. You worry about what is here. We wish Trey and Darius all the luck in the world but the growth of the D-line has been huge; not physical growth but mental growth, skills and physicality. We had two new players come in, Jeremiah Ledbetter, who we'll use at end. We also brought in Hjalte Froholdt. He's been a nice surprise for us at defensive tackle. We're excited to get those guys in and mix them in with JaMichael (Winston), Taiwan Johnson, Deatrich Wise, some guys like Bijhon Jackson and DeMarcus Hodge. It's fun to see those guys see these big guys come in and help right away. Q: How good has the growth of Bijhon Jackson been? We saw some last year, but he's expected to be that next guy up. A: He is. He's a very special player. He's very sudden. He's good with his hands. The great part about him is he's a guy who continues to improve. Q: Linebacker core is losing Martrell Spaight and Braylon Mitchell. That's a major loss. You have Brooks Ellis coming back and he played well towards the end of the season. That's one building block you can build around. A: We took Brooks and moved him to WILL. We took our SAM linebacker Khalia Hackett and moved him to MIKE. That's been a nice adjustment. At the outside SAM linebacker position we've moved Josh Williams there and he's played exceptionally well because he can see now the direction the SAM sees. He's no longer like mike where he plays everything. He has his eyes in a fixed spot and he plays very fast. Q: How tough is it to take that next step as a linebacker? You said there's a lot going on. A: You have to understand that you have to see blurs. You have to see how fast everything is happening. Who's setting high? Who's setting low? It's a very difficult thing to do but once they get a hold of it it's a way of doing things and it is a lot of fun to see those linebackers playing fast. Q: The back end is very talented but very young. A: It is. We have two real seniors. Rohan Gaines and Davyon McKinney will give us great leadership. To see Josh Liddell come in and do what he did as a freshman, as well as those other guys, Henre' Toliver, they got better as the year went on. A couple of those other young players, the more reps they get, the more accountability they have on the field they will grow leaps and bounds on our football team. Q: When you listen to people in this state talk about Toliver, they think he could be the next really good corner to come out of Arkansas. What do you see from him? A: I think he's going to be a good player. Between him, D.J. Dean and Jared Collins those are three really good players who want to be on the field. So, may the best man win.

  • Exclusive Interview With Bret Bielema- Part 1

    In part one of a three-part exclusive interview Arkansas football coach Bret Bielema talks about changing the culture of the Razorback program off the field, holding every player accountable for his actions.

  • scott brooks

    Scott Brooks Fired By Thunder

    Oklahoma City fires coach after missing playoffs for first time since 2008-09 season

  • taylor

    Taylor’s Arm Leading Greenwood Softball

    The junior pitcher has been nearly perfect all season. The Lady Bulldogs are 9-1 in the 7A/6A-Central.


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